small business marketing support

marketing support

Running a business is like flipping a pancake, except your hands are tied behind your back, the pancake weighs 35kg, and the entire kitchen is on fire. It’s… a lot. So, if marketing is constantly falling to the bottom of the ‘MUST DO THIS RIGHT NOW’ pile, throw it my way and let me work my marketing magic while you do what you’re best at.

your very own virtual marketing manager, at your service

Being a small business means being flexible AF and pitching in where it’s needed most - which is why I work in exactly the way you need me to work. Hire me for a one-off whole week to get through your marketing backlog, or hire me for a couple of hours each month. Once I know your brand, I can dip in and out whenever you need me most.

No expensive contracts or scrambling around for things for me to do so you make the most of paying me - I’ll be there when you need me, as often as you need me.

  • The OG, the Bread & Butter, the thing I absolutely adore doing. If words aren’t your thing, they’re absolutely mine. Whether it’s updating your website pages, writing product descriptions, or writing regular blogs for that juicy SEO traffic, I can write it all.

  • Can you just imagine how great it would feel to know exactly what to post on social media instead of starting into the void every day? From social media strategy to scheduling to caption writing, I’ll take care of it all so you can finally be consistent without actually lifting a finger.

  • I’ve worked in SEO for over 5 years, so I know what makes Google tick. If your website isn’t reaching as many customers as you want it to, I can do Keyword Research, content planning and SEO optimisation on your website to get Google falling in lurrve with your brand.

  • Whether it’s adding new pages, uploading blog posts, adjusting SEO or pretty much anything on your website to-do list, I can help. I’ve worked on loads of Squarespace, Shopify and WordPress websites so know my way around those terrifying back-ends well!

  • From monthly newsletters to targeted segments to product/service launches and everything in between, I combine my word-y brain with my email platform brain and can help you finally get consistent with email marketing.

  • Brochures, leaflets, white papers, branded materials - if it needs to wow potential clients, I’ve got your back. I’m not a graphic designer, but I’m in an intimate relationship with Canva and know what looks good!

  • I can help you create communication templates that let clients know exactly what you’re trying to say - in a way they’ll enjoy reading, too. Canned Dubsado emails, auto-responses, or even abandoned cart reminders - finally tick off those little copy tasks that are holding you back.

flexible freelance marketing support when you need it most

I get it: your small business can’t afford to hire a full-time marketing manager. But why should that stop you from having marketing support on-tap whenever you need it? I’m a full-time freelancer working with small businesses like yours in a super flexible, super responsive way - so you have a marketing manager on hand when you need me, and no expensive contracts to pay when you’re handling things yourself.

Creative, collaborative, content-driven marketing know-how

Unsurprisingly, given my self-appointed title of The Content Creator, my marketing focus is driven by content. Whether that’s website copy, blogs, social media posts, podcast transcripts, email newsletters or all of the above, I’m a big believer in the power of words to help people find you, fall in love, and keep coming back. Together, we’ll make creative content that doesn’t scream ‘I don’t want to be writing this but my to-do list is forcing me to’.

specialist support without the specialist price tag

Being a freelancer means I can provide the same level of expert marketing support you’d get from the Big Corporate Agencies - but at a fraction of the price. While marketing agencies want to tie you into long-term commitment and minimum-spend contracts, I won’t. I've worked in marketing for over 7 years, both in-house and agency-side, so I’m just as good as an agency (and modest, too) but without the agency expense.

product, food & brand photographer

danni says…

“Working with Liane was incredible!

I loved every bit of the process, from the kickoff call to the final copy, every piece of content she created was spot on and it has transformed my business.

I look forward to continuing working together!”

Hello? It’s me!

Not Adele, no. Sorry about that.

(But I’m probably a better marketer than Adele?)

Anyway, before I get sued for slander - it’s me, Liane. Your virtual marketing manager/Type A pain in the butt/true crime lover/dog-obsessed human, ready to help you blitz through your marketing to-do list, pronto.

Three things you should know about me:

🤮 I hate corporate jargon/robot language/dull as shit copy

🐾 I prefer dogs to humans and prefer Zuko & Obi to every other dog on the planet

🧠 I see words and sentences in my head as I think them, and apparently that’s weird…

Let’s do this

Pop your details over there & let’s chat! I’ll be in touch with a link to book a (virtual) chat over your chosen beverage ASAP.